In the sea of real estate agents, it is normal to feel overwhelmed with the task of choosing the right realtor for you and rightly so since that could be the difference between making a profit or a loss. Here’s how we do it faster and better – your unit’s unique selling point. Focusing your strategy on these points may yield better results, fetching you a better price for your unit.

1 – Marketing Angles (creative ones…)

There are certain criteria that plays a big role in the desirability of the unit and thus the price. RedProp realtors use creative ways to bring out the potential in your unit, placing an emphasis on the inherent strong points that it possesses and mitigating the shortfalls that any unit might

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have.

• Macro factors
  Accessibility, connectivity, amenities as well as future developments that brings about more value to potential buyers. 
• Micro factors
  Layout, facing and floor level.

2 – Pricing Strategy

Many sellers are apprehensive when it comes to what is the optimal listing price. At RedProp we do the research coupled with our on the ground knowledge to best advise you where to place yourself in the marketplace, maximising exposure, and potential offers. As the market is always fluid, we tend to take a hands-on approach and adjust our pricing and marketing strategy as we go along.

3 – In-House Media Team

A picture speaks a thousand words, and it holds true in the real estate market as well. The first thing that buyers will notice will be the photos. Here we do our best to capture the more flattering angles of your house which will appeal more to the buyers. 

While pictures speak a thousand words, videos capture a thousand photos. RedProp members are trained to record and edit videos to give buyers a better idea of how the unit looks like, the layout and a general feel of it. While this may attract more buyers it also helps you filter out buyers with more potential.

FOR EXAMPLE

A photo taken hastily compared to one which we have taken the time to frame it well and colour correct it:

Check out this video that we have done. Short videos as such gives potential buyers a pretty good idea what to expect while maintaining their attention till the end.

https://www.youtube.com/watch?v=3Cwf5U9PBzg&ab_channel=RedProp%20https://www.youtube.com/watch?v=9gPQpXkeJDs&ab_channel=RedProp%20

4 – Home Staging

To amplify the effectiveness of pictures and videos, RedProp offers home staging solutions. We work with our trusted partners in interior design with a proven track record to help us sell faster and better at an affordable cost. This process beautifies the living spaces with the concept of interior design and matching furniture, raising the efficacy of our listings and adverts.

5 – Scheduling Viewings and Negotiations

After laying down the groundwork to increase visibility and desirability of your unit, this is where we reap the rewards and where the bulk of the negotiations process happens. We filter out potential buyers by qualifying them with certain questions and fact checks to ensure that interested parties are genuine before scheduling a viewing, saving sellers’ time, and increasing closing rate. As your representative we will secure the best deal for you from this pool of buyers.

6 – Long-Term Relationship Building with Client

At RedProp, our services don’t end with the closing of the sale. We take charge of helping you with the paperwork and other obscure issues you may face. More importantly, we develop a long-lasting friendship with our clients, many a times helping them plan their next move as well as conducting yearly check ins.

7 – Strong Network

Our clients can also count on our strong network, be it engaging bankers, lawyers, movers, electricians, handyman, home appliances, IDs or contractors etc, we will be your one stop shop.

Selling your house is understandably a huge undertaking. When you engage RedProp, you are not just working with one agent, but you have a team behind your back standing by you. If you are still unsure of how to proceed selling your house do reach out to our team.